by Eleonore Breukel www.intercultural.nl How we look upon and judge the lifestyle and workplace of other cultures depends on how we view the world from our own cultural background. The Netherlands The Kingdom of the Netherlands is a small country with a limited internal market, consequently the Dutch look across their borders for markets.…
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Insights into the American business world By Eleonore Breukel Intercultural Communication bv www.intercultural.nl How we look upon and judge the lifestyle and workplace of other cultures depends on how we view the world from our own cultural background. American Society The Federal Government of the United States of America is located in Washington D.C. Each…
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Rajesh Kumar Associate Professor of International Business Strategy University of Nottingham Email: Rajesh.Kumar@nottingham.ac.uk Mindsets play an important role in how members of a social group perceive a situation, respond to it, and manage their interaction with group members and those outside of their immediate circle. The members of a cultural group are often not consciously…
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